Back in 2009, 37% of North American companies used video for content marketing. Last year, that number rose to 52%. While almost every company uses websites, e-mails, and print media to get their message across, video is becoming more and more important. We all knew that, but ContentWise and the Custom Content Council recently did a study just to confirm what we believed: companies are finding video to be a valuable tool in their business for content marketing. And of all the resources in content marketing, video is showing the largest increase of any other medium.

Video And Branded Content Marketing: It’s Getting Bigger

It looks like 54% of the respondents in this study plan to do more video. Everything else is either increasing or decreasing slightly, or with no change whatsoever. Now why do you think that is? Well a lot of it has to do with the fact that video has room to grow and other digital content areas have basically been maxed out. There’s not much you can do with e-mail anymore.

But also, with video, with the emergence of all the different networks like iZonOrlando and their tremendous reach is growing because video is uniquely powerful in a way that these other forms of content only wish they could be. Videos are entertainment, the branding can be non-intrusive if done the correct way, and they sell a brand with sight and sound rather than descriptions or static pictures.

It’s amazing how quickly video went from being used only slightly as recently as 2009 to more than half the companies feeling the need to get into video or increasing their interest in it within 2 years.

Source: Companies Focus in on Video for Branded Content Marketing http://www.reelseo.com/video-branded-content-marketing/#ixzz1u1fIf8Dh
©2008-2011 ReelSEO.com Online Video Guide

If you’re reading this, then you’re probably interested on what this show is all about. Well, let’s get straight to the point: Simply put, at WPRK’s Local Heroes, we highlight the best of the best local talent that the Orlando area has to offer. From Actors, Directors, Photographers, Entrepreneurs, to people of interest and Musicians of course! Our radio show on WPRK 91.5Fm airs every Wednesday at 5pm est, and these are our live in studio performances. Ladies and gentleman we present to you, your “local Heroes”!

On this episode, Lovestruck Robot performs LIVE in the studio!

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All the celeb news and information from the world of Hollywood! On this episode, Selena Gomez is being sued for a whopping $1 million dollars by a band named Luce!

The lawsuit against Selena and her band claims that the chorus to her 2010 hit song, ‘A Year Without Rain’ is “virtually identical” to Luce’s 2005 track, ‘Buy a Dog.’ Selena’s reps have yet to comment on the lawsuit.

A new Special Prometheus video presented by Ridley Scott, introducing the story of the making-of this highly anticipated Alien prequel movie!

A hilarious, irreverent look at the news, entertainment, weather and so much more! This is not the typical news variety show…its The Fine Line! Will they cross it? Ohhh, you betcha!

Justin Bieber and Cody Simpson are both releasing new material in June!

What a summer we have to look forward to! Cody’s album Paradise arrives first on June 5th, while Justin’s album, Believe drops 2 weeks later on June 19th. And guess what – they’re actually doing a collaboration — but haven’t yet said where we can hear that!

Can’t wait for Marvel’s The Avengers movie? Need a fix to get you over the hump? Then look no further! iZon Pop! delivers the goods with this first episode! If you don’t want anything but behind the scenes footage, we’ve got it here! No talking to interrupt the awesomeness of these scenes, just all-out behind the scenes goodness that is sure to satisfy your need for Avengers!

If you’re reading this, then you’re probably interested on what this show is all about. Well, let’s get straight to the point: Simply put, at WPRK’s Local Heroes, we highlight the best of the best local talent that the Orlando area has to offer. From Actors, Directors, Photographers, Entrepreneurs, to people of interest and Musicians of course! Our radio show on WPRK 91.5Fm airs every Wednesday at 5pm est, and these are our live in studio performances. Ladies and gentleman we present to you, your “local Heroes”!

On this episode, Lovestruck Robot performs LIVE in the studio!

Visit WPRK’s Facebook page
Join the Local Heroes on Facebook
Ian Roth Studios on Facebook


WPRK on Twitter
WPRK Local Heroes on Twitter
Ian Roth Studios on Twitter


Visit WPRK on the Web
Visit Ian Roth Studios on the Web

If you’re reading this, then you’re probably interested on what this show is all about. Well, let’s get straight to the point: Simply put, at WPRK’s Local Heroes, we highlight the best of the best local talent that the Orlando area has to offer. From Actors, Directors, Photographers, Entrepreneurs, to people of interest and Musicians of course! Our radio show on WPRK 91.5Fm airs every Wednesday at 5pm est, and these are our live in studio performances. Ladies and gentleman we present to you, your “local Heroes”!

On this episode, Lovestruck Robot performs LIVE in the studio!

Visit WPRK’s Facebook page
Join the Local Heroes on Facebook
Ian Roth Studios on Facebook


WPRK on Twitter
WPRK Local Heroes on Twitter
Ian Roth Studios on Twitter


Visit WPRK on the Web
Visit Ian Roth Studios on the Web