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Companies Focus in on Video for Branded Content [..]
Companies Focus in on Video for Branded Content Marketing Back in 2009, 37% of North American companies used video for content marketing. Last year, that number rose to 52%. While almost every company uses websites, e-mails, and print media to get their message across, video is becoming more and more important. We all knew that, [...]
Posted: May 11, 2012 at 3:00 pm by Will
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What You Need to Know About Converged TV (i.e. Web [..]
What You Need to Know About Converged TV (i.e. Web Video On Your TV) There’s a “You say potato, I say potahto’ scenario going on in interactive TV. The term ITV is used to refer to two types of interactivity: one dealing with usage, the other with technology. Strictly speaking, ITV is an overlay in [...]
Posted: March 6, 2012 at 3:00 pm by Will
Why Video Works to Help You Sell More
Why Video Works to Help You Sell More JUST HOW BIG IS ONLINE VIDEO, ANYWAY? Video marketing works because people like watching video, plain and simple. On YouTube alone, over two billion videos are viewed every day, and over 35 hours of new footage are uploaded every minute. Video streaming on mobile devices is also [...]
Posted: December 6, 2011 at 3:00 pm by Will
How to Use Online Video to Become [..]
How to Use Online Video to Become “The” Celebrity Within Your Industry Businesses spend millions of dollars to have celebrities make appearances in their commercials and Web videos. Just think about the ads that feature William Shatner as “The Priceline Negotiator” or Jennifer Lopez’s notorious commercial for Gillette “Venus” razors. Companies pay a pretty penny [...]
Posted: December 1, 2011 at 3:00 pm by Will
10 Reasons Why Online Video Is Better Than TV For [..]
10 Reasons Why Online Video Is Better Than TV For Marketers And Advertisers With some may options out there (YouTube, Hulu, Netflix, and now local options such as iZonOrlando) its just downright silly to throw your money away trying to reach an audience that is simply not there anymore. One well-placed online ad can bring [...]
Posted: November 29, 2011 at 3:00 pm by Will
Time Warner Cable Head Says Company Future Is [..]
Time Warner Cable Head Says Company Future Is Broadband, Not TV Source: Time Warner Cable Head Says Company Future Is Broadband, Not TV http://www.reelseo.com/time-warner-cable-broadband/#ixzz1eNRgtIAj ©2008-2011 ReelSEO.com Online Video Guide Well surprise, surprise. The chief executive of Time Warner Cable, the second-largest cable operator in the U.S., says that broadband is the anchor service of the [...]
Posted: November 21, 2011 at 5:03 pm by Will
Video Ads Are The Most Effective, Move 41% of [..]
Video Ads Are The Most Effective, Move 41% of Affluents to Take Action Source: Video Ads Are The Most Effective, Move 41% of Affluents to Take Action http://www.reelseo.com/video-ads-most-effective/#ixzz1e1c3Suab ©2008-2011 ReelSEO.com Online Video Guide I will attempt to refrain from commenting on the socio-economic state of the world and just give the facts, and nothing but [...]
Posted: November 18, 2011 at 10:00 am by Will
MONSTER JAMR RETURNS TO ORLANDO ON JANUARY 28TH [..]
The Advance Auto Parts MONSTER JAMR makes its return to the Orlando area when the annual motor sports spectacle drives into the Florida Citrus Bowl Stadium. The Monster Jam is one of Orlando’s most popular and largest single day stadium events, usually attracting capacity crowds of over 60,000 fans. Sixteen monster trucks (the most ever scheduled for an Orlando event) [...]
Posted: November 1, 2011 at 3:15 am by editor@izonorlando
Remodeled Swarovski in Mall at Millenia reopens [..]
Swarovski’s remodeled store in Mall at Millenia will reopen the last week of October. The 1,133 square-foot space will feature a stainless steel prism exterior that catches light and reflections from outside the store; a beehive-shaped crystal Chrysalis chandelier; walls that look like crystal; LED lighting; and floating window boxes. The new look, called “Crystal Forest,” [...]
Posted: October 17, 2011 at 2:32 am by editor@izonorlando
Darden Restaurants buying Eddie V’s seafood [..]
Orlando-based Darden Restaurants is buying Eddie V’s Prime Seafood and Wildfish Seafood Grille, two small Arizona-based chains, the companies said Wednesday. Darden, owner of Olive Garden, Red Lobster and LongHorn Steakhouse, will pay $59 million in an all-cash transaction that should be completed by the end of this year. The privately held company owns eight Eddie [...]
Posted: October 17, 2011 at 2:29 am by editor@izonorlando
Reservations at a Disney restaurant? Some may [..]
Walt Disney World is adding a new penalty for guests who don’t show up for their reservations at some of its popular restaurants, in a move that could create some more openings in the resort’s chronically full eateries. Beginning Oct. 26, customers will have to provide a credit-card number to make reservations in Disney World’s [...]
Posted: October 17, 2011 at 2:24 am by editor@izonorlando
Startup hockey team wants to play in Amway Center
A startup minor-league hockey team may be headed to Orlando. A group of would-be team owners has spent a year talking with Orlando officials and the East Coast Hockey League about bringing a new franchise to the Amway Center. On Monday, the City Council is expected to approve a lease with the as-yet-unnamed team, a prerequisite [...]
Posted: October 14, 2011 at 1:49 am by editor@izonorlando
Magic give customers on installment plans a break [..]
People who are paying in installments for their 2011-12 Orlando Magic season tickets and partial plans have been given a reprieve by the team. This afternoon, the team sent e-mails to those customers to say their next payment won’t be due until a new collective bargaining agreement between the league and the players’ union has been [...]
Posted: October 14, 2011 at 1:46 am by editor@izonorlando
A breakdown of Halloween Horror Nights XXI’s [..]
Try as you might, there is no winning against Lady Luck. The house always wins. This year at Universal Orlando’s Halloween Horror Nights 21, Lady Luck has meddled with eight lives, creating ruin and bloody despair. According to T.J. Mannarino, show director of the entertainment team for Universal Orlando, this year will feature eight haunted houses, [...]
Posted: October 14, 2011 at 1:41 am by editor@izonorlando
Disney World changes cancellation policy for [..]
LaughingPlace.com has reported a change to the Advance Dining Reservation (ADR) policy at Walt Disney World. Reservations that are made on or after Oct. 26 at 19 of the most popular restaurants are subject to a $10 per person charge if they are not used or canceled in time. A Disney Dining receptionist explained that [...]
Posted: October 14, 2011 at 1:38 am by editor@izonorlando
The Garbage Men Pick Up the Beat at Orlando [..]
The Garbage Men, a band known for turning trash into playable musical instruments, return to the Orlando Science Center for Greenovations on Saturday, October 15. Using guitars made from cereal boxes, a saxophone crafted from found objects and a drum from an old garbage can lid, this talented group of teens will enthrall guests with their ability to carry a [...]
Posted: October 11, 2011 at 1:11 am by editor@izonorlando
New Busch Gardens offer invites Florida residents [..]
An all-new offer at Busch Gardens Tampa Bay lets Florida Residents experience the off-road adventure of a Serengeti Safari for FREE with the purchase of a single-day admission! The 30-minute Serengeti Safari is an open truck tour that offers guests a unique look at Busch Gardens’ 65-acre Serengeti Plain habitat, featuring hundreds of exotic, free-roaming [...]
Posted: October 6, 2011 at 3:24 am by editor@izonorlando
Ripley’s Believe It or Not! “Gimme [..]
Donate 5 cans of food and get a ticket to Ripley’s Orlando Odditorium for only $5 from November 6-10. Ripley’s Believe It or Not is launching a campaign to combat hunger in all the cities where it has Believe It or Not! Odditoriums. Ripley’s *Gimme Five Food Drive* will take place from Sunday, November 6 through Thursday, November 10. Here’s how it [...]
Posted: October 6, 2011 at 3:20 am by editor@izonorlando
Live Music in Guitar Exhibit at Orlando Science [..]
Come and enjoy the acoustic guitar stylings from a local progidy as the Orlando Science Center continues hosting live music to accompany their world premiere exhibit, “GUITAR: The Instrument That Rocked the World” which has now extended to January 2. Alex Ivanov is 16 years old and started playing guitar at age of nine. He [...]
Posted: October 6, 2011 at 3:12 am by editor@izonorlando
The Neanderthal Ball at the Orlando Science Center [..]
Party like a caveman at the Orlando Science Center’s Annual Neanderthal Ball on Saturday, November 5. From 7 to 11 p.m., participate in a “diamond dig” for an authentic diamond, examine real fossils, or witness the latest in “caveman couture” with guests encouraged to dress in animal prints or go full “caveman” or “cavewoman” with themed apparel. It’s a [...]
Posted: October 5, 2011 at 1:11 am by editor@izonorlando
Seminole State Text Offers Students Customized [..]
With a student body of more than 32,000 and four campuses in Central Florida, Seminole State College of Florida unveils “Seminole State Text”, which is a customized mobile messaging program utilizing the imediaReach® technology platform. Above and beyond baseline emergency text alerts, “Seminole State Text” is fully-customized and integrated into the admission and enrollment data [...]
Posted: October 4, 2011 at 12:57 am by editor@izonorlando
McCree breaks ground on Winter Park Towers
McCree General Contractors Inc. started construction on an $18 million-$20 million addition to the 42-acre Winter Park Towers retirement community on South Lakemont Drive. The Winter Park Towers, which is part of Presbyterian Retirement Communities, is adding on Loch Berry, a five-story, 90,000-square-foot residential complex. Orlando-based McCree is the site contractor, general contractor for the [...]
Posted: September 23, 2011 at 5:18 am by editor@izonorlando
‘Dolphin Tale’ features local [..]
If you head out to the movies this weekend to watch Alcon’s new Dolphin Tale film, here’s a tidbit you might want to know: Orlando’s own Animatics & Storyboards Inc. provided storyboards for the film. Storyboards, for anyone unfamiliar with the term, essentially are a comic strip version of the script for production, a pre-visualization of the [...]
Posted: September 23, 2011 at 5:16 am by editor@izonorlando
Your vote can help Sebastian cook become Pillsbury [..]
Entries for the 45th Pillsbury Bake-Off — which will be held in Orlando in March 25-27, 2012 – are in and local baker Andrea Yacyk of Sebastian, FL, needs your vote to become a finalist and compete for the $1 million grand prize. The Pillsbury Bake-Off Contest is letting You Be the Judge!, allowing consumers a chance [...]
Posted: September 22, 2011 at 2:52 am by editor@izonorlando
Orlando hosts 4-day comedy festival
The Orlando Comedy Festival is set to kickoff its four days of laughter with more than 35 different acts on Sept. 29. This year marks the inaugural Orlando Comedy Festival, hosted and presented by Sleuth’s Mystery Dinner Shows in cooperation with Todd Feren of Mama’s Comedy Show and Wally Dog Entertainment. The acts include standup, magic, improv, silent comedy and [...]
Posted: September 22, 2011 at 2:49 am by editor@izonorlando
Three new private colleges on tap for Central [..]
The Florida Department of Education is poised to approve 15 new private colleges in the state, including three in Orlando. The Commission for Independent Education, which oversees the state’s private colleges, held a meeting in Orlando Sept. 21. Staff recommended approval of the following new private colleges in Central Florida: • Orlando Medical Career Institute • [...]
Posted: September 22, 2011 at 2:44 am by editor@izonorlando
Orlando Magic player rep won’t predict [..]
Chris Duhon, the Orlando Magic’s representative to the National Basketball Players Association, isn’t ready to predict whether the 2011-12 NBA regular season will start on time. “Obviously, there’s a standstill going on, and there’s major points that we’re not going to give up on, and there’s major points that the owners are not going to [...]
Posted: September 21, 2011 at 4:01 am by editor@izonorlando
Orlando Museum of Art continues 40-year [..]
The Orlando Museum of Art has again been awarded accreditation by the American Association of Museums, the organization’s highest honor. In 1971, the Orlando museum was one of the first museums in the nation to become accredited, and it has maintained that status without interruption ever since. Accreditation certifies that a museum operates according to [...]
Posted: September 21, 2011 at 1:27 am by editor@izonorlando
Disney to build ‘Avatar’ land in [..]
The Walt Disney Co. plans to build a multi-attraction “land” based on the movie “Avatar” in Disney’s Animal Kingdom as the first step in a broader licensing deal that will lead to similar attractions in Disney parks worldwide. ”Avatar is just a set of worlds that is really rich and offers so much to explore, we thought [...]
Posted: September 21, 2011 at 1:21 am by editor@izonorlando
Amway hockey game requires 10,000 gallons of water
In the exact spot where Dwight Howard usually blocks shots and grabs rebounds, there’s now a hockey rink For three weeks, crews have been preparing the Awway Center for Wednesday night’s NHL preseason game between the Tampa Bay Lightningand the St. Louis Blues. The exhibition game is a first for the new arena. Fans might not realize [...]
Posted: September 21, 2011 at 1:13 am by editor@izonorlando
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